Common issues with email countdown timers and how to fix them quickly
You see the alt text instead of the actual timer GIF in your email editor.
Solution: Most email editors (Klaviyo, Mailchimp, HubSpot) don't render external images in the editor preview. This is normal behavior. Send a test email to yourself — the timer will appear correctly in the actual email.
The image placeholder appears but with a broken icon.
https://loftimer.com/timer.gif??id=..., verify the ID is correctSolution: Copy the timer URL from your dashboard (click "Copy URL") and paste it fresh into your email template.
The GIF loads fine when you open the URL, but doesn't appear in sent emails.
Solution: Make sure you're using the <img> HTML code, not just the URL. Use the "Copy HTML" button in your dashboard. The correct format is:
<img src="https://loftimer.com/timer.gif?id=..." alt="Countdown Timer" width="600" style="display:block;margin:0 auto;max-width:100%;height:auto;">
You updated the timer in your dashboard, but the email still shows the previous design.
Solution: This is a caching issue. Changes apply immediately for new email opens, but already-opened emails may show cached versions. See the Caching section below for details.
You enabled transparent background but the timer shows a black background.
Note: Outlook 2007-2019 on Windows doesn't support animated GIFs — it shows only the first frame. Transparency may also not work correctly in these versions.
There are multiple levels of caching that can affect how quickly changes appear:
Solution: After making changes, wait 1 minute, then open the timer URL in a new incognito/private window to verify. For email testing, send a fresh test email — don't rely on previously opened emails.
Gmail proxies all images through googleusercontent.com and caches them aggressively.
Solution: For already-opened emails, there's no way to force Gmail to refresh. New email opens will fetch the updated timer. If you need an immediate change, create a new timer and update the HTML in your email template.
Solution: Edit your timer and set a future end date. If timezone is important, set it explicitly in timer settings (e.g., "Europe/Kyiv").
Solution: Enable the "Hide Timer When Expired" toggle in Display Options. Instead of showing "EXPIRED", the timer will display a transparent/blank image.
Solution: Adjust the width attribute in your HTML code. The recommended width is 600px for full-width emails or 300-400px for columns. The timer scales automatically with max-width:100% on mobile.
The numbers don't fit within the timer area.
Solution: Loftimer auto-scales the font to fit within the timer width. If text still appears clipped, try: increasing the timer width, decreasing the font size, or hiding Days/Hours if you don't need them.
The timer image appears pixelated or low-quality.
Solution: Set the timer width to 2x the display size for retina screens. For example, if you display at 300px, create the timer at 600px width and set width="300" in your HTML.
Solution: Use a font that supports Cyrillic. Look for fonts marked with [CYR] in the font dropdown. Supported fonts: Arial, Roboto Mono, Bebas Neue, Oswald, Montserrat, Poppins, Lato, Inter, Playfair Display, Noto Sans JP, Noto Sans KR.
Solution: Use Noto Sans JP for Japanese or Noto Sans KR for Korean. These are marked with flags in the font dropdown.
Tip: Since Outlook desktop shows only the first frame, make sure your first frame looks good on its own. Loftimer generates the first frame with the current time remaining, so it will always show an accurate countdown value.
Klaviyo's email editor doesn't render external images from new/unknown domains in preview mode.
Solution: This is normal Klaviyo behavior. Click "Preview" or "Send test email" to see the actual timer. It will work correctly in real sent emails.
</> icon)Evergreen timers start counting from when the email is opened — perfect for welcome sequences and drip campaigns.
Solution: Create an Evergreen timer, set the duration (e.g., 48 hours), and paste the HTML into your Klaviyo flow email. Each subscriber will see their own unique countdown from the moment they open the email.